Failed Polls in 2016 Call Into Question a Profession’s Precepts

  • Electorate is tougher to gauge in world of mobile telephones
  • Seeing mortal peril for ‘a business that’s told us so much’

How the Polls Got It Wrong

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The polls blew it.

U.S. survey companies and media organizations that collectively presaged a close Hillary Clinton victory now face an autopsy on how they got it so wrong after a year suffused by polls, aggregates of polls and even real-time projections of the vote on Election Day.